Content marketing is nothing without a content strategy. It's like a ship Image Manipulation without wheels. It drifts aimlessly in a sea of content, lost and taking on water. Soon, this directionless boat is sinking. Get into the strategy. Put the two together – the boat (content marketing) and the steering wheel (content strategy) – and something amazing happens. You can direct your course and chart new territories. Your content marketing will get real, quantifiable, and stellar results . Results like: 3x more leads than paid search per dollar spent. 6 times more conversions Image Manipulation than brands that do no content marketing.
Also of note: B2B marketers who saw increased success in Image Manipulation their content marketing over the course of a year overwhelmingly owed it to investing in better content (85%) and developing/adjustment of their strategy (72%): factors contributing to the increased success of b2b marketers over the past year With Content + Strategy, you won't just float, you'll cruise. Advertising Continue reading below And, as your boat glides towards the sunset on the horizon, the other boats will still drift in the dark, lost in the vast endless ocean of the Image Manipulation internet. Of course, you must have your strategy well in hand before you can start sailing. You cannot create a successful, durable, high ROI “content vessel” without the proper plans, tools, and materials.
So what are the fundamentals you need for a solid strategy Image Manipulation to navigate your ship? Let's explore them together. 6 fundamental rules to build your content strategy The time and energy you spend plotting your course and building your ship will pay off - you could easily rule the high seas of content. Without the right strategy, your ship will sink. Follow these basic principles to avoid holes in your plans. 1. Find and fly your unique flag Knowing who you are Image Manipulation as a brand should underline your entire strategy. You need to find what makes you unique and proudly fly that flag on your main mast.